Elbow Grease

 

The brief

We worked with designer Tom Sydenham to produce a video about the making of his magazine Elbow Grease.

The shoot

One day filming, across six locations. And later, recording the audio at our studio. The video was shot on a Sony FS7 with a Canon Macro 100mm and a wide 16-35mm, a tripod and a slider.

The result

We released one main video and three short teasers for social, which enabled Tom to generate awareness and engage with new contributors.